BEGIN:VCALENDAR VERSION:2.0 PRODID:-//jEvents 2.0 for Joomla//EN CALSCALE:GREGORIAN METHOD:PUBLISH BEGIN:VTIMEZONE TZID:America/New_York X-LIC-LOCATION:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:19700308T020000 RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:19701101T020000 RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU END:STANDARD END:VTIMEZONE BEGIN:VEVENT UID:820a6a59306140ad32e856e22cbbbf85102 CATEGORIES:NEAFCS Webinars SUMMARY:Webinar: Diagnosing Online Local Visibility Problems DESCRIPTION:
Diagnosing Online Local Visibility ProblemsThursday, September 16, 2021
2:30 PM Eas
tern (time converter)
Webinar Overview/
Objectives:
Are people able to find you and your
programs using THEIR search terms on Google? Do you and your programs show
up at the top of the search results or miles below the other search result
s? Increasing local audiences requires a broad net. No matter what they are
looking for or where they search, they need to find your programs and serv
ices so they can judge whether you are worth contacting. Join me for an eye
-opening look into what your local visibility across websites and social me
dia really looks like. During this interactive presentation you will have t
he opportunity to take a deep dive into what your audience finds when tryin
g to locate educational services and programs. After you perform a quick se
lf-audit, I will explain technical terms like search engine optimization, s
ocial media marketing, and more. Then, I will provide you with a Marketing
Prescription that will outline steps for dramatic visibility improvement!
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During this interactive presentation members will hav e the opportunity to take a deep dive into what an audience finds when tryi ng to locate educational services and programs. Members can perform a quick self-audit and learn about technical terms like search engine optimization , social media marketing, and more.
Present
ers:
Treye Rice (Texas A&M University)
Lorrie Coop (Texas A&M University)